Here is a flyer and link from the latest event we're sponsoring. This is definitely the most creative alley cat race we've been involved with. It is a fully Harry Potter inspired race and it's encouraged that you dress up like someone from the books. Looks like Fyxation, Knog and Chrome are a few of the early sponsors but I'm guessing they'll get some more.
Check out the Diagon Alley Cat website for more info - http://diagonalleycat.info/