To an outsider our blog posts must look like a random series of unrelated stories but there's always some method to our madness. This post is no different.
I was just reading on the BRaIN website (Bicycle Retailer or http://www.bicyclretailer.com) that Clif Bar founder Gary Erickson's venture capital fund made an investment in Public Bikes, gaining a minority interest in the company. We've written about Public Bikes before and think they have a pretty cool brand, product and are positioned in a growing segment of the bike market. Obviously the guys at White Road felt the same way.
According to BRaIN, White Road also owns a stake in Santa Cruz Bicycles. I'm not saying we're looking, but if the guys at White Road see this pop up on their Google Alerts, feel free to check out our site.